数据分析 · 技能模板

MarketIntelRadarSkill

定期整合舆情监测、新闻订阅与竞品发布信息,自动分类优先级并输出周报与风险清单,可选导出幻灯片提纲。

Skill 结构概览

  • 指令层:划分周报结构、重点分类与风险评级说明。
  • 资源层:包括关键词列表、竞品信息库、舆情标签表。
  • 工具层:脚本聚合 RSS/CSV 数据,并生成摘要与建议行动。

推荐资源

  1. data/news_feed.csv —— 新闻与公告数据。
  2. data/social_mentions.csv —— 社交媒体提及记录。
  3. scripts/market_radar.py —— 分类与摘要脚本。

示例 SKILL.md 片段

---
name: MarketIntelRadarSkill
description: >
  Compile multi-source market intelligence into weekly digests with priority scoring and response suggestions.
version: 0.9.0
visibility: organization
tags:
  - marketing
  - intelligence
  - research
entrypoint:
  command: compile_market_digest
  label: Build weekly intelligence brief
---

## When Claude should load this skill
- Trigger each Monday 03:00 using `cron: 0 3 * * MON` or run manually after key announcements.
- Ideal when stakeholders request consolidated news, sentiment signals, and recommended follow-up actions.

## Core workflow
1. Review `instructions/market-radar.md` to confirm data sources, weighting logic, and alert thresholds.
2. Execute `python scripts/market_radar.py` to emit `MARKET_RADAR` with prioritized headlines and mention trends.
3. Populate `templates/weekly-report-outline.md`, tailoring call-to-actions for marketing, sales, and comms teams.

## Linked resources
- `data/news_feed.csv` — Curated industry headlines with impact and relevance scores.
- `data/social_mentions.csv` — Social listening exports grouped by tag, volume, and sentiment.
- `instructions/market-radar.md` — Guidance on classification labels, scoring heuristics, and escalation rules.
- `templates/weekly-report-outline.md` — Executive-ready briefing structure for distribution.
- `dashboards/share-of-voice.csv` — Optional KPI snapshot for long-term trend comparison.

market_radar.py 样例

import pandas as pd

news = pd.read_csv("data/news_feed.csv")
mentions = pd.read_csv("data/social_mentions.csv")

news["score"] = news["impact"] * news["relevance"]
priority_news = news.nlargest(5, "score")

mentions_grouped = (
    mentions.groupby("tag")["count"].sum().reset_index().sort_values("count", ascending=False)
)

digest = {
    "headline_highlights": priority_news[["title", "source", "score"]].to_dict("records"),
    "top_mentions": mentions_grouped.head(5).to_dict("records"),
}

print("MARKET_RADAR=", digest)
1

上线流程

适配行业监测场景。

步骤 1: 收集数据源并配置更新频率,确保合规授权。
步骤 2: 校准评分权重与分类标签,确保输出符合业务关注点。
步骤 3: 联动市场、公关与高管团队,安排周会通报与响应机制。

成功指标建议

-40%

情报整理时间

+30%

高风险事件识别率

100%

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